我在Upwork建立了一个Profile,但是2周过去了,一个单子都没拿到,有什么建议么?
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我看到有人问到了这样的问题,得到了数十个回答,最高赞的回答是这样的。
我分析了100多个Upwork的Profile,注意到大多数自由职业者犯了下面的五个错误。
Make sure your profile is 100% complete. If you don’t know where to start, your UpWork homepage will help you. On the right side of the page, you will see a percentage and guidance on what to add to your profile.
确认你的Profile100%完成The most important thing you are ignoring is your profile picture. It’s the first impression the client gets from you
最重要的是你的Profile照片,这是给客户的第一印象The next thing you need to work on, is the title and the description. Your title should be clear and only about one specialization.
And the description should be to the point. Don’t write long introductory paragraphs. Speak about your experience and how you can help clients. Make sure you don’t have any grammar mistakes.
While reviewing UpWork profiles, I noticed that lots of freelancers write a really long introduction or include motivational quotes. Some even have quite a different title that doesn’t match with the description. Be specific about what you do and how you represent it to the clients.
接下来是你的Titile和描述,你的title需要是清晰的,只有一个主题
描述要到位,描述你的经验
很多人的标题和描述甚至都不匹配Make sure you have a good portfolio with eye-catching images. Your portfolio is important to the clients because they want to see if you have a previous experience similar to their project.
确保你的Portfolio有吸引人的图片What you should be careful about is the Skills section. Go to your Profile Settings and make sure your Categories section is relevant to your profile title and the description. The clients are going to find you according to the skills you mention in your profile. And after you complete several jobs, they will find you according to the skills the clients
要特别小心你的Skill部分,确保你的分类和title、描述相关,客户通过这些技能找到你。
In fact, I made a video addressing UpWork profile mistakes. I am leaving the link in case you’d like to get more information -
我做了一个视频,提到了这些Profile的错误。下面是我的视频链接。
这样的回答,看起来似乎没什么毛病。
但有趣的是,这个回答根本就是文不对题。
问题问的是如何解决新手拿不到单子的问题,回答却讲了一堆Profile的问题。
事实上,对于在自由职业平台零起步的新手,这样的建议忽视了在新手起步期最关键的拿单重点。
如果把精力都放在Profile上,并没有大的作用。
实际上,在Upwork上的绝大多数新手,90%左右,一个单都拿不到。
他们当中有很多人Profile也达到了基本的要求。
但是,即使你的Profile做得再好,如果你是一个零经验的新手,实际上是没有客户会搜索找你,邀请你干活的。
新手真正要拿到单,关键是:
- 选对起步的项目
- 拥有积极的态度
- 读清楚客户需求
- 写对Proposal
这才是新手拿单的关键。
顺便说一句,我是Upwork的实战者,自己真正在Upwork从零起步,成长,得到了很多,也帮助了数百名迷你创业者从Upwork找到了事业机会。
在过去的六年里,我分析了20万个在Upwork上的自由职业者,深度解剖了数千个Profile,还写了超过1000个Profile的详细点评,分析了他们的起步、成长。
关于Upwork更多的问题,请到Upwork免费问答提出,超哥会为你一对一详细解答。
迷你创业MBA:Upwork策略
Upwork高手之路
如何拿单、赚钱,成为顶尖的跨境自由职业者
在Upwork,90%的人拿不到单,99%的人赚不到体面收入
你将成为1%的高手